Keys to Engaging and Recruiting New Teachers in 2023

Event Date: Thursday, April 20, 2023

Time: 10:00 AM – 4:00 PM EDT 

Where: ApplyToEducation Head Office (Toronto)

WHY ATTEND

This hands-on workshop will provide school board hiring teams with essential information, approaches, and strategies to more successfully engage and hire new teachers.

Starting with the most recent research exploring the career interests and job search behaviours of today’s students, participants will gain a deeper understanding of Gen Z and the characteristics that drive their career decision-making. This will be followed by a deeper look into the unique interests of students majoring in education programs. What do they value in a prospective employer? What are their career goals? How will they choose their next opportunity?

Having developed a better understanding of prospective teachers, participants will then take a deeper look at what they have to offer:

• What is an “employer brand” and how does it affect recruitment?
• What is the Employer Value Proposition (EVP) that your board offers prospective hires?
• How can a school board connect and convey its offers to persuade the right candidates to accept?

Next, participants will take these learnings and work on the development of more effective messaging to create interest among prospects. The focus will be on both first impressions – how to initiate a connection – as well as on creating deeper interest and even engagement through impactful stories that will connect with candidates.

The workshop will conclude with an opportunity for participants to share ideas, pose questions to peers and learn from others working across Canada to recruit future educators.

Participants will come away with a better understanding of the students they are trying to recruit; new ideas for making meaningful connections between potential hires and their own school board; and, feel more confident as they strive to meet their recruitment objectives in 2023.

Who should attend: HR staff with responsibility for hiring and those who sit on hiring committees in a school board setting including human resource staff, principals and vice principals.